Meet Our Partners – Cally Martin

We want you to get to know the people who make HAB45 the powerful collaboration that it is. In this series, we’ll be speaking with members of our Executive Committee and other partners who bring unique perspectives on early childhood health to our table. Today we’re speaking with Cally Martin, Deputy Director of First 5 Continue reading

We asked "How do you like to get your news?" ...34% said TV!

Healthy Marketing with Parents’ Help.

Healthy and Active Before 5 and First 5 Contra Costa are working on a 3 year social marketing campaign to reduce the consumption of sugary sweetened beverages and promote drinking tap water. There is no single cause of childhood obesity. How do we choose where to put our resources and social marketing efforts? We asked Continue reading


Delivering Change that Matters

As residents of Contra Costa County ourselves, Brown·Miller Communications, Inc. is pleased to be working with Healthy and Active Before 5 and First 5 Contra Costa to develop a multi-year social marketing campaign to reduce childhood obesity in our own backyard. We are currently conducting extensive formative research, including key informant interviews, surveys and focus Continue reading


Parents Groups take action with the help of First 5 Contra Costa

One of the founding agencies involved in the creation of Healthy and Active Before 5, First 5 Contra Costa’s mission is to help young children grow up healthy, nurtured, and ready for school. With revenue from Proposition 10, a 50 cent tax on cigarettes, First 5 Contra Costa provides local health and education programs geared Continue reading